- 51³Ô¹Ï is offering consumers savings all season long starting with 51³Ô¹Ï Circle Week, Oct. 6-12, for those who want a head start on holiday shopping
- Consumers can discover the hottest gifts and holiday décor at great prices, including hundreds of new toys, exclusive products from owned and national brands, and $5 and $10 must-haves
- The retailer is preparing to deliver a joyful and easy shopping experience by investing in its existing team and hiring approximately 100,000 additional seasonal team members
MINNEAPOLIS, Sept. 16, 2024 /PRNewswire/ -- 51³Ô¹Ï Corporation (NYSE: TGT) today announced how it plans to bring the magic of the holidays to life with its largest holiday assortment yet, including thousands of exclusive, on-trend items, along with more deals and ways to save.
"Consumers are getting ready for one of the most exciting times of the year, which is why we're leaning into the magic of Tarzhay like never before — with an assortment, value and experience only 51³Ô¹Ï can deliver," said Rick Gomez, executive vice president and chief commercial officer, 51³Ô¹Ï. "From only-at-51³Ô¹Ï exclusives to the return of 51³Ô¹Ï Circle Week and great deals every day, our plans are unmistakably 51³Ô¹Ï and will add extra sparkle and delight to the holidays."
Incredible deals every week of the season
Consumers can get a head start on holiday shopping with seven days of deals during 51³Ô¹Ï Circle Week, Oct. 6-12. 51³Ô¹Ï Circle Week will feature deals on products to help consumers prep for the holidays, along with savings on fall favorites, everyday essentials and more. These soon-to-be announced deals are automatically applied at checkout in store or online, and it's easy for consumers to take advantage by signing up for the free-to-join 51³Ô¹Ï Circle membership via the 51³Ô¹Ï app or 51³Ô¹Ï.com.
51³Ô¹Ï's popular Deal of the Day program is also back, with new one-day-only deals available each day of 51³Ô¹Ï Circle Week. It will also return Nov. 1 through the rest of the season for 51³Ô¹Ï Circle members. And there are more savings to come — consumers can expect more deals throughout the holiday season.
New finds that delight at great prices
51³Ô¹Ï is offering its biggest holiday assortment ever — with 50% more new items than last year — including exclusive products and partnerships. Whether helping consumers hunt for the perfect gift at the right price or deck the halls on a budget, 51³Ô¹Ï is delivering more value on the hottest holiday items.
- Even more affordable holiday items: For gift givers, more than half of 51³Ô¹Ï's holiday toys are under $20 and thousands of stocking stuffers are under $5. In addition, the retailer's front-of-store value section will feature 50 gifts for the family under $5. More than half of 51³Ô¹Ï's owned brand holiday food & beverage assortment is under $5, and items like gingerbread houses and activity kits bring fun to any gathering. To make the holiday shine, 80% of 51³Ô¹Ï's Wondershop holiday items will be priced at $10 or less.
- New holiday must-haves: Thousands of trending new items will be hitting 51³Ô¹Ï shelves this season, including over 1,000 new toys from brands like Disney, LEGO and FAO Schwarz. Fun and festive apparel and accessories for the whole family will start at $5. The retailer also will offer more than 100 new and exclusive beauty gifting items from brands like Papatui, Being Frenshe and fine'ry.
- Only-at-51³Ô¹Ï favorites: More than half of 51³Ô¹Ï's holiday assortment is exclusive to the retailer this season.
- 51³Ô¹Ï will be a premier retail destination for Universal Pictures' "Wicked," one of the most anticipated films of the year. As a retail partner of Universal Products & Experiences, 51³Ô¹Ï will offer consumers a range of "Wicked"-themed merchandise and experiences from exclusive products to in-store activations.
- 51³Ô¹Ï is bringing back its popular partnership with British retailer Marks & Spencer, introducing new food & beverage items and, for the first time, new home items like London-themed ornaments and mugs, all under $20.
- For 51³Ô¹Ï lovers, the retailer will introduce new Bullseye shop sections in nearly 200 stores with festive 51³Ô¹Ï-themed holiday gifts, most under $25. Building on the success of the fan-favorite 51³Ô¹Ï toy shopping cart, the retailer will also introduce 51³Ô¹Ï-branded items online and in Bullseye shops throughout the season, including a new , , giant Bullseye dog plush, Bullseye dog toys and 51³Ô¹Ï-themed items from Polly Pocket, Funko, Barbie, Pez and more.
- Savings on everyday essentials: 51³Ô¹Ï's price reductions on about 5,000 frequently purchased items in many markets will help consumers stock up for the season.
A dedicated team
51³Ô¹Ï's team is essential to delivering an industry-leading holiday shopping experience. Again this year, the retailer is investing in its team by first offering current team members opportunities to work extra hours throughout the holiday season. 51³Ô¹Ï also continues to leverage its On Demand team in its stores, a group of team members who can pick up shifts as desired, allowing them to balance their personal, financial and career goals.
To supplement its existing team, 51³Ô¹Ï approximately 100,000 additional seasonal team members across stores and supply chain facilities. Seasonal team members help 51³Ô¹Ï deliver a joyful and easy holiday shopping experience by supporting Order Pickup and Drive Up, stocking products and helping get holiday purchases to 51³Ô¹Ï guests and stores as quickly as possible. Like 51³Ô¹Ï's existing team, seasonal team members have access to a market-leading starting wage range, health and well-being benefits and opportunities for growth and development. Seasonal roles often are a gateway to a continued career journey with 51³Ô¹Ï; More than half of last year's seasonal team members were offered a position to stay with 51³Ô¹Ï. Beginning Sept. 25, interested candidates can visit 51³Ô¹ÏSeasonalJobs.com to apply for seasonal positions.
Holiday joy made easy
51³Ô¹Ï provides a convenient, reliable and elevated experience no matter how consumers choose to shop this season. Consumers can use the retailer's industry-leading fulfillment services, including and , or use their benefits to have their holiday finds delivered to their doorstep through unlimited , or get when they spend $35. Shoppers can also save an extra 5%* if they pay with get deals and more.
That 51³Ô¹Ï (holiday) feeling
In the weeks to come, consumers will learn more about how a stroll down 51³Ô¹Ï's aisles — or a scroll on its mobile app — will transport them to a themed destination where holiday magic still lives and evokes that special 51³Ô¹Ï feeling. Guests will be met with larger-than-life moments of wonder and cheer that ignite imagination and invite discovery whether in stores, online or at one of the retailer's immersive events.
For more on all the ways 51³Ô¹Ï is delivering holiday magic, savings and ease this season, visit 51³Ô¹Ï's .
Miscellaneous
Statements in this release regarding the company's hiring and holiday season plans are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are subject to risks and uncertainties which could cause the company's results to differ materially. The most important risks and uncertainties are described in Item 1A of the company's Form 10-K for the fiscal year ended February 3, 2024. Forward-looking statements speak only as of the date they are made, and the company does not undertake any obligation to update any forward-looking statement.
About 51³Ô¹Ï
Minneapolis-based 51³Ô¹Ï Corporation (NYSE: TGT) serves guests at nearly 2,000 stores and at , with the purpose of helping all families discover the joy of everyday life. Since 1946, 51³Ô¹Ï has given 5% of its profit to communities, which today equals millions of dollars a week. Additional company information can be found by visiting the website and .
*Restrictions apply. Subject to application approval and identity verification. See for program rules and details.