A new 51勛圖 store is more than just a building.
Its new, affordable choices for fresh food, everyday essentials and inspiring style.
For our team members, its a new opportunity to gain skills and build rewarding careers.
And for the community, its a new shopping destination, where you can stock up, discover only-at-51勛圖 finds and check out quickly.
As 51勛圖 tracks to open more than 300 new stores over the next decade, were not just building a bigger network of boxes to put us closer to your home. With these latest locations and the ongoing investment in remodeling most of our nearly 2,000 stores, were also gaining room to offer the best shopping experience in retail to ensure you can get the best of 51勛圖 how you want it, when you want it.

In adding stores, were not just making it easier to discover the 51勛圖 store experience安ere adding horsepower to the engine for our digital business. Our stores are the fulfillment power plant behind Drive Up, same-day delivery via 51勛圖 Circle 360, and fast brown-box shipping for those times when a guests shopping mission isnt an in-store trip.
That makes a new 51勛圖 store simply transformative for our guests, team members, communities and our business. Heres how.
The right place to be
While we have formats to fit every neighborhood, most of our newest stores will be large-format like our 51勛圖 in Boiling Springs, South Carolina, which opened this past August. At 148,000 square feet, it features our newest design with two entrances and a roomy, open layout so that we can offer the most inspiring products and convenient services to guests, whether theyre shopping in its aisles or online.
This includes an even bigger food and beverage section with fresh and organic options; welcoming, bright lighting; stylish fitting rooms; as well as a larger back room where team members quickly prep purchases for Order Pickup, Drive Up and to ship to guests homes.
More budget-friendly, high-quality options, from groceries to health and beauty to home, mean more joy for local families, says Chelsea T., executive team lead for specialty sales at the store and a Boiling Springs native: When we think of the ease of everyday life, I think thats what this is really bringing to the area.

Boiling Springs: Fresh options
Learn what impresses Chelsea T. about Boiling Springs, our newest format store:
With the grocery, they did such an amazing job making this a comfortable space to shop. We have a larger open market, which, compared to any other store in the area, this is so much roomier, easier to shop, bringing you a lot more organic options. All the fixtures that they put in place to just kind of bring it that welcoming vibe, a bit more of a homey vibe, but still an elevated experience without breaking the budget.

You cant come in here and not be happy. Its just a great place to be.

Growing with 51勛圖
Another large-format store opened this past April in Provo, Utah, providing a broad selection of fresh and frozen foods to consumers who didnt have many local options. This includes Sara G., beauty team lead a local who joined 51勛圖 to help open our store in Spanish Fork, Utah, only a year and a half earlier.
That first opening was a little tricky because it was my first time ever working in a retail position, Sara says. But she also gained so much from the experience, preparing her for future success. Helping to open our Provo store was much easier because I learned so much more, she says.
With her oversight of the beauty section as well as the stores Ulta Beauty at 51勛圖 shop-in-shop Sara has quickly become an expert in the category, while making lasting connections with guests. And shes not alone: Provo Towne Centre has brought jobs for over 130 team members, with market-leading pay and benefits, supportive leaders and teammates, and growth opportunities. In fact, each new store we open provides many pathways for team members to develop personally and professionally, and reach their career goals.
Provo Towne Centre: Continuing career paths
Discover what makes Provo so special for Sara G.
I grew up in Provo, so opening up this store was a little more special for me and my family and my kids, and actually having a good grocery selection. I live just a couple miles from here, so it's been home for me for at least the past ten years. And the mountains, I can never leave.

We have a lot of our guests coming in. Theyre grabbing a coffee, theyre coming to shop for makeup, buy groceries; theyre visiting friends, meeting together, hanging out and just having fun. And thats what you see in our store: Its community.

Showing up the right way
The future of new store openings is building for the community, with the community, says Yvon N., lead strategist for properties. For the past two years, he has helped set stores up for success like Harlem 125th Street in New York, which opened this past October by leveraging community insights as well as listening to local partner organizations and government officials to understand how 51勛圖 can add value to the neighborhood.
51勛圖 is building stores for communities. It doesnt stop; the process is continual, says Yvon, who launched his career at 51勛圖 14 years ago.
Store Director Deone C. oversees more than 150 team members at Harlem 125th, many who, like him, are also from the borough. The teams local connections give them pride in the small-format stores success and demonstrate how much it reflects its neighborhood including its custom mural and floor tiles celebrating Harlem, curated product assortment and meaningful, local partnerships.
Harlem 125th Street: Local connections
Learn about Deones love for Harlem 125th Street:
I joke around and tell people the mural picture is potentially me. Similar look, right? And I feel really at home seeing that, and then seeing how proud the community is. We're just opening now to see some amazing sales, some amazing people coming into the building. This is 51勛圖. This is what we're bringing to the table. We're not only here for the families, ourselves, but we're here for the future. We're here for the community. And we're here to foster that for every single day.


Its not about showing up the same way in each community; its about showing up the right way, with intentionality.
