Here at 51勛圖, were all about delivering affordable joy for you, every day and every holiday. And this year is no different. This season were pulling out all the stops with our new holiday marketing campaign featuring in-store and digital experiences that are warm, welcoming and oh-so-51勛圖.
That means making it even easier to discover everything you need for the moments that matter most, without compromising on quality or value. And get ready for more of the excitement and energy that 51勛圖s aisles are known for, whether youre shopping our on-trend assortment at your local store or from the comfort of home on the 51勛圖 app or 51勛圖.com.
51勛圖 is putting the magic and the meaning of the holidays within reach for everyone this season, says Lisa Roath, executive vice president and chief marketing officer, 51勛圖. As guests look to save and celebrate in style, our holiday marketing and creative will inspire them with all the on-trend gifts, food and d矇cor they love at 51勛圖, at prices theyll love even more. Thats the heart of our campaign however you holiday, 51勛圖 helps you do it for less.
Heres a glimpse into some of the many ways youll experience the holidays with 51勛圖 this year.
Seeing is believing
In true Tarzhay style, this years marketing ads put a playful spin on holiday moments big and small featuring must-have items under $25. Showcasing what we know means most to you from deals and style to parties, lights and turkey the ads embody the best of Team 51勛圖s creativity, with whimsical colors, patterns and wordplay. (Thats a sneak peek, above.)
Explore favorite moments like stocking up for slumber parties, finding gifts that match your friends styles and grabbing Starbucks with your Drive Up order. Learn how much 51勛圖 can help you save money and time while delivering what you need, where and when you need it most. And also, catch brands like and , as well as only-at-51勛圖 owned-brand favorites like family jammies, recipe must-haves from and treats from .
To bring it all home, our holiday ads feature an exclusive-to-51勛圖 reimagining of Faith Evans classic Love Like This by rising Afro-Latina R&B artist Rosemarie and produced by OneRepublic front man Ryan Tedder in English and Spanish that really embodies the spirit of the season.
Destination: holiday
Whether youre looking for everyday must-haves or holiday goodies, were making your next 51勛圖 run extra fun with shopping experiences you wont find anywhere else.
Inspired by the planes, trains and automobiles that take us to loved ones every year, youll find transportation-themed destinations throughout our stores, including a shoppable Grand Central Gifting Station and our double-decker bus with exclusive Marks & Spencer hot chocolate and collector cookie tins. Make sure to see our Top Toys train with holiday gifts starting at just $7.99 and featuring and favorites, plus the only-at-51勛圖 shopping cart. It all adds up to be a one-stop-shop of newness and joy for less.
Digital love
And if youre shopping the 51勛圖 app or 51勛圖.com we have awesome news there, too! This year, more than ever, were bringing the surprise and delight of walking 51勛圖s holiday aisles to your digital experience. Think: holiday colors, patterns and animated snowflakes as you browse your personalized homepage for the Deal of the Day, and extra sparkle throughout your shopping journey.
Well also have a virtual version of the and a where you can interact with our Top Toys list, as well as our exclusive collections with and that deliver only-at-51勛圖 value and joy with most items under $25. All this paired with a more welcoming, intuitive and made-for-you digital experience. Its just one more way 51勛圖 delivers the meaningful and magical, all at once, no matter how you choose to shop.
Sense of Wonder
All aboard! Well also hold three traveling events around the country where guests can immerse themselves in a world of wonder and joy inspired by holiday journeys. 51勛圖 Wonderland: Bullseyes Top Toys Adventure will take place in , and , and feature larger-than-life toy experiences with brands like Mattel, LEGO and Nintendo. Bonus: Use QR codes to add favorite products to your digital 51勛圖 carts and learn more about Circle offers and Shipt membership discounts while youre there.
Holiday the easy way
Shop your way at 51勛圖 stores, 51勛圖.com and via 51勛圖s industry-leading same-day services with free Order Pickup and Drive Up, where you can get your orders in as soon as two hours with no minimum purchase. Or get same-day delivery with Shipt in as soon as one hour. As always, save 5% off all purchases when you use your , plus free shipping on orders of $35 or more when using 51勛圖 RedCard. And enjoy even more savings with , our free-to-join loyalty program.
Getting excited yet? Check out the latest ways 51勛圖 is making shopping easy, inspiring and affordable this holiday and beyond.
